Amazon Seller Central vs. Vendor Central
As a seller on a platform as big as Amazon, you need a dashboard. This kind of dashboard will help you gather your data and have an overview of total sales. Also, having all the information collected in one place allows you to plan for your future.
On Amazon, it will be important that WHO is selling your products. This kind of sale could be different from having a physical shop. With Seller Central, you are selling directly to Amazon’s customers, but With Vendor Central, Amazon will buy your products and sell them to its customers.
But this isn’t the only difference between these two. This article will explain the essence of Amazon Seller Central and Vendor Central, how they are different and which one you should select based on your business. If You are a seller on the platform and still don’t know what you should choose, read this through the end.