
What is Amazon BSR And How to Improve Best Seller Rank?
Amazon, for showing how a product sells on its platform, has a category called Amazon’s Best Seller Rank (BSR). This metric is used to indicate how well a product sells, and sellers use this information as a tool to decide which products to choose. For example, they can use it to analyze demand for new products or to track whether a product is selling well.
Because of the importance of this metric, we decided to explain for you, completely and in depth, how BSR works, how it’s calculated, and how sellers can get help from it. In this guide, we will tell you :
what BSR measures
when a BSR value is known as a good value and which one is known as a bad value
how Amazon calculates BSR, how it changes over hours and why it changes
where you can find the BSR for a specific product.
We will also explain step-by-step strategies to improve your BSR, how to use BSR in real selling scenarios, and how to solve problems that rely on BSR.








