How to Sell on Amazon US from India: Step-by-Step Guide

Quick answer: Yes, you can sell on Amazon US from India without forming a US company. Through Amazon Global Selling, an Indian individual or business registers a seller account for Amazon.com with Indian ID, address proof, an internationally enabled card and bank details, chooses the Individual ($0.99 per item sold) or Professional ($39.99 per month) plan, and ships inventory to Amazon FBA warehouses in the US or fulfills orders directly. To export goods you also need Indian export documents such as an IEC, and you must budget for US import duties.

What Is Amazon Global Selling?

Amazon Global Selling is Amazon’s program that lets sellers based in one country sell on Amazon marketplaces in other countries. Indian businesses can use it to list products on Amazon.com and other stores while running their business from India. According to Amazon, more than 200,000 exporters have registered through Amazon Global Selling India since 2015, and Indian sellers passed $20 billion in cumulative ecommerce exports between 2015 and 2025.

Amazon.com is usually the first target for Indian exporters because it is Amazon’s largest marketplace. Once you are set up, you can expand to other stores such as Canada, the UK or the UAE. See our guide on how to sell internationally on Amazon for the full list of marketplaces.

Can You Sell on Amazon.com if You Are Indian?

Yes. India is one of the countries Amazon accepts for seller registration, and you do not need a US visa, a US address or a US company to open an Amazon.com seller account. You can register as an individual or as an Indian business. Some sellers later form a US LLC for banking, branding or tax reasons, but it is a business choice, not an Amazon requirement.

Countries Accepted for Seller Registration

Amazon accepts seller registrations from a long list of countries, and India is on it. The list changes from time to time, so check Amazon’s current “Countries accepted for seller registration” page in Seller Central Help before you apply. If your country is not listed, you cannot open a seller account as a resident of that country.

How to Sell on Amazon US from India: Step by Step

Step 1: Prepare Your Documents

Amazon Global Selling India lists these documents for registration:

• Identity proof: Aadhaar card, PAN card, passport or driver’s license (Amazon recommends Aadhaar or passport).
• Business details: for a business, a GST number, business PAN, Udyam Registration number or FSSAI license.
• Address proof: for example a recent bank statement, utility bill or credit card statement.
• An internationally enabled credit or debit card for the monthly subscription.
• Bank account details to receive your payouts.
• A phone number and email address. Amazon may also ask for a short video or photo verification.

Step 2: Register Your Seller Account

Start from the Amazon Global Selling page on sell.amazon.in or go directly to Seller Central for Amazon.com. Use a new email address rather than your personal shopping account, enter your details exactly as they appear on your documents, and complete identity verification. Amazon says its review usually takes a couple of business days, but it can take longer if it asks for more documents.

Step 3: Choose a Selling Plan

On Amazon.com, the Individual plan costs $0.99 per item sold and suits sellers testing a few products. The Professional plan costs $39.99 per month and is needed for most serious sellers, because it unlocks bulk listing tools, advertising, reports and Buy Box eligibility. Read our comparison of Amazon Individual vs Professional seller plans if you are unsure.

Step 4: Complete the Tax Interview

During registration, Amazon asks you to complete a tax interview. Sellers who are not US persons usually complete a W-8 form (W-8BEN for individuals, W-8BEN-E for businesses) instead of a W-9. You do not need a US tax ID just to register, but get advice from a tax professional about your obligations in India and the US.

Step 5: Get Your Export Documents Ready

Shipping goods out of India requires export compliance. Amazon lists these key documents for exporters:

• IEC (Import Export Code): a 10-digit code issued by the DGFT, based on your PAN.
• AD code: a 14-digit Authorized Dealer code from your bank, registered with customs.
• GST LUT: a Letter of Undertaking that lets you export without paying IGST.
• Shipping documents: commercial invoice, packing list, shipping bill or bill of lading, and a certificate of origin where needed.
• An Importer of Record for the US shipment, which your carrier or logistics partner can often arrange.

Step 6: List Products and Check Restrictions

Create listings in English with US measurements and pricing in US dollars. Before you source anything, check whether the category or brand is restricted and whether the product meets US rules. Many categories need approval; our guide to Amazon restricted products explains what to check.

Step 7: Choose FBA or FBM

With Fulfillment by Amazon (FBA), you ship inventory to Amazon warehouses in the US and Amazon handles storage, delivery, customer service and returns, which makes your offers Prime-eligible. With Fulfillment by Merchant (FBM), you ship each order yourself from India, which usually means longer delivery times and higher international postage. Most Indian sellers use FBA for the US. Compare the options in our Amazon FBA vs FBM guide.

Step 8: Ship Your Inventory to the US

Amazon Global Selling India offers SEND, a service where a partnered carrier picks up your shipment in India and handles the end-to-end shipping, including customs, to Amazon fulfillment centers. You can also work with a freight forwarder or a US prep center. Inside Seller Central, you create the inbound shipment with the Send to Amazon workflow; our guide on how to ship to Amazon FBA walks through it.

Step 9: Get Paid in India

Amazon pays out your sales to your registered bank account. According to Amazon Global Selling India, payments can be credited to your bank account in INR or in an international currency, as you prefer. Compare the conversion cost with third-party payment services before you choose.

Costs and Fees of Selling on Amazon US from India

• Selling plan: $0.99 per item sold (Individual) or $39.99 per month (Professional).
• Referral fees: a percentage of each sale that depends on the category, for example 15% for Home and Kitchen or Toys and Games and 8% for Consumer Electronics, with a minimum of $0.30 per item in most categories.
• FBA fees: fulfillment, storage and inbound placement fees if you use FBA. See our Amazon FBA fees guide.
• International shipping and customs clearance from India to the US.
• US import duties and tariffs: tariffs on Indian goods have changed several times since 2025, including under a 2026 interim US–India trade agreement, so check the current rate for your product’s HTS code before you set prices. Since August 29, 2025, low-value shipments no longer enter the US duty-free under the de minimis rule.
• Currency conversion when your US dollar sales are paid out in rupees.

Build all of these into your pricing before you ship. A product that looks profitable on a referral-fee basis alone can lose money once freight, duties and FBA fees are added.

Tips to Sell Products on Amazon US from India

• Start with products you can source well in India: handicrafts, textiles, home decor, Ayurvedic and personal care products, jewelry and leather goods are common export categories, but check regulations (for example FDA rules for food, cosmetics and supplements) first.
• Follow Amazon’s dropshipping policy: you must be the seller of record on all packing slips and invoices, and you are responsible for returns.
• Price in US dollars with all costs included and keep an eye on exchange rates.
• Offer responsive customer service in English and reply to buyer messages within 24 hours, including weekends.
• Plan for advertising: Sponsored Products ads help new listings get their first sales and reviews.
• Start small: test a few products with a small FBA shipment before you commit to large inventory.

Frequently Asked Questions About Selling on Amazon US from India

Do I need a US company or LLC to sell on Amazon.com from India?

No. You can register with your Indian identity and business documents. A US LLC is optional and is something some sellers set up later for banking or tax planning.

Do I need a US visa to sell on Amazon US?

No. Selling on Amazon.com from India does not require a US visa, and registering a seller account does not give you any right to travel to or work in the US.

Do I need GST and an IEC to sell on Amazon US from India?

Amazon accepts a GST number, business PAN, Udyam Registration number or FSSAI license as business documents during registration. To export physical goods from India, you need an IEC, and a GST LUT lets you export without paying IGST. Check the exact requirements for your business type with a tax advisor.

Can Indian sellers use Amazon FBA in the US?

Yes. You ship inventory to Amazon fulfillment centers in the US, either with Amazon’s SEND service from India, a freight forwarder, or through a US prep center.

How do Indian sellers receive payments from Amazon US?

Amazon pays your sales to your registered bank account, and Amazon Global Selling India says payouts can be received in INR or an international currency.

Final Thought

Selling on Amazon US from India is open to any Indian individual or business with the right documents; you do not need a US company to start. Focus on getting your registration, export paperwork and pricing right, use FBA so your products qualify for Prime, and grow from a few tested products. If you want to understand how other sellers find profitable products for the US marketplace, read our guide to Amazon product sourcing or see how online arbitrage leads work for sellers who source from US retailers.